Xyience Redesign Launch

We worked with the team at Big Red Soda on a TV spot to announce the can redesign for Xyience, their flagship energy drink. 15 seconds moves like lightning, so our crew had to get every detail just right.

OLD CAN VS NEW
xyience_original_styleframes EarlyConceptArt_02

EarlyConceptArt-1
EarlyConceptArt_03

 

You may not have a new can design to tell the world about, but there is something equally fun, important, or exciting that needs to be shouted off the roof tops from your organization. Reach out today to see how we can help you tell your story, or inspire your audience! 

Credits

Director
Rich Chapple

Writer
Rich Chapple

Voice Over
Chris Emerson

Art Direction & Illustration
Daniel Benford, Jen Yoo, David Peccerelli

Animation & Compositing
Daniel Benford

Sound Design
Matt Stanfield